FoodieFame, a Spanish startup aimed at helping creators launch their own food brands, presents Flama, Smash Everybody, the smash burgers by rapper and freestyler Bnet. The company, led by Jesús Muñoz, has trusted our agency to build its brand identity, address creative needs, and manage communication on its social channels.
Flama, which has just launched its first spot conceived by the After team and produced by Topo Colectivo, represents the first success story for FoodieFame, a company dedicated to bringing the lifestyle and food vision of leading content creators closer to all their followers. For the creation of Flama, FoodieFame worked closely with us and with YouFirst, the agency representing Bnet, the renowned rapper and freestyler.
In the words of Jesús Muñoz, CEO of FoodieFame: “For FoodieFame, it has been a pleasure to collaborate with such high-level partners on our inaugural project as After, with the best creative talents in the country, and YouFirst, a world-class agency. Flama perfectly represents Bnet’s values and personality and will allow his followers to enjoy his authentic and direct lifestyle up close.”
It is worth noting that Bnet has played a crucial role in the development of Flama, a brand designed to embody the values and experiences that have shaped the artist’s career and life. The rapper has been actively involved in choosing the ingredients for the nine burgers and their names, making this a product that perfectly reflects his essence.
For now, Flama will be available exclusively in Madrid, where food enthusiasts can enjoy it through Glovo, the delivery platform. However, it is expected to soon expand to other cities such as Barcelona, Valencia, or Málaga.
