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_Strategy
The main problem Leticia Gil had with this project was the creation of a new restaurant concept in the city of Zaragoza. She started in a very closed and traditional market, and her idea was a break with this type of restaurants. We turned this into a great opportunity.
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_Idea
For the restaurant opening we have made the brand identity, (including the logo, the menu, some decorative vinyls for the restaurant, the packaging and the web, among other decorative things for the restaurant.
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_Results
The restaurant opened on Friday, September 10 and was a great success, people were very happy with the restaurant and understood the concept.
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